Geico takes over the professional sports space
Objective
To design a multi-month, national marketing plan to drive brand awareness throughout their top markets.
Solution
In partnership with Geico, we leveraged a strategic mix of impactful digital assets at 34 venues across the following leagues: NFL, MLB, NHL, NBA, NCAA, AFL and WNBA.
Results
Venues
34
Total
Impressions
1.1
Billion
Events
1,323
Total